Welcome To The Motel California
I wasn’t thrilled about staying at a motel. But my wife assured me, “it looks cool, you’ll love it”. I envisioned a dilapidated, concrete bunker
The Lost Art of Customer Service
Please stay on the line. Your call is important to us and will be answered in the order received. Hmmm, I sure don’t feel important.
Are You Making A Gross Impression?
The ad industry is obsessed with impressions – and it makes no sense. As consumers, we’re bombarded with commercials, billboards and pop-up ads. And every
You’re Fired…I Mean Dislocated
I’m surprised by iHeart’s recent ‘dislocations’, but not shocked. Word is that 1,000 souls were sacrificed at the altar of bottom-line profit. The first to
Uhhh, I’m Working From Home
Where do you stand on telecommuting? It’s all the rage. But there’s a lot of debate. When is it okay to allow employees to work
Pandora’s Box(ed)
When I saw this billboard for Pandora, I cringed. It’s hard to watch a respected brand stumble so badly, so publicly. Since its debut as