How to Stop Un-Skippable Ads
You’re watching a video online, when this warning appears. YOUR VIDEO WILL RESUME AFTER THIS AD At this point, most people bail out and never
Great Resume, Bad Fit
I was driving to the airport to pick-up a job candidate. By any measure, Toni was the final puzzle piece to complete our team. She
How To Make A Viral Video
Want your video to be shared by millions? Good luck, it’s impossible to predict what goes viral. Or so we’ve been told. Turns out there’s
Playing The Name Game
Your company name should make a statement. Bold. Memorable. Aspirational. If only it were that easy. Remember when Arnold Palmer was a famous golfer and
Don’t Make Me Think
I read a wonderful book called Don’t Make Me Think. Its author, Steve Krug, is a web design guru who reveals how people read web
The Whisper That Screams
When was the last time you saw an ad, drove to the store and bought the product? Don’t tell anybody, but advertising doesn’t work anymore.